Marketing from traditional to digital

Marketing is one of the most important factors for the success of commercial and economic activities, and with the growing role of technology and the widespread use of the Internet in the various activities of our daily life; It was natural for various commercial, industrial and investment institutions to rely on it and exploit its ability to easily and quickly reach unlimited numbers of people to promote their activities and products, and from here appeared the so-called “e-marketing” or internet marketing.

Electronic or modern marketing means the process of promoting or selling and buying through the approved means on the Internet, and there are many electronic marketing channels, the most prominent of which is the promotion through various social media sites (Facebook - Twitter - Instagram), search engines, electronic stores, e-mail, smartphones, websites and various applications.